O2 Subsidizing 3G iPhone in UK?

iPhone_fourscreens_602.JPGWhen Apple’s 3G iPhone finally makes its appearance, word is that it will sell for as little as 100 pounds ($197) in the UK, Pocket-lint reports.

In a move that’s as unlike Apple as, well, allowing multiple operators in the same country to sell the iPhone, it might allow O2 to subsidize the new model.

A rumor trail that leads back to “a source close to the deal” has the 3G iPhone hitting the street in the UK in July, soon after its US debut.