NYT Social Media Editor Liz Heron on Guidelines: ‘Don’t Be Stupid’
The New York Times social media editor Liz Heron discussed her newspaper’s social media guidelines, or lack thereof, at the BBC’s Social Media Summit in London.
The New York Times social media editor Liz Heron discussed her newspaper’s social media guidelines, or lack thereof, at the BBC’s Social Media Summit in London.
As reported by Lost Remote, Heron said at the event:
We tell our journalists and encourage them to not just think about it as distribution and promotion. In fact, if you just think about it only as distribution, you’re not getting what you can out of social media, the most that you can, which is really about user interaction, engagement, and newsgathering.
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