NPR Surveys Its Twitter Followers
NPR conducted a survey of followers of its Twitter accounts that was completed by 10,244 respondents from Aug. 25-Sept. 9, with women making up 54 percent of participants and the median age coming in at 35. Among the findings:
• 75 percent of respondents said they use Twitter more than once per day, while 13 percent said about once per day, and 8 percent replied once per week or less.
• 77 percent said they get most or all of their news online.
• Hard news/breaking news was the category most Twitter users wanted to see in Tweets from NPR, followed by events that are in progress, and offbeat stories.
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