Non-social page-Like ads appear on Facebook mobile site but not in app yet
Facebook is expanding its test that puts non-social page-Like ads in the feed by opening inventory on m.facebook.com. Although these ads are not eligible for the mobile app feed yet, we’ve heard this is coming soon.
When Facebook began rolling out the “Promote Page” button, which enables page owners to create three ad types with as few as two clicks, we learned that mobile page-Like ads were one of the ad types. These ads have a headline, body copy and image, and can be shown to any audience, even if users are not already connected to a page directly or through a friend.
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