Nokia To Launch Windows Phone 7 Devices Through China Mobile

Nokia is planning to launch its Windows Phone 7 handsets through China Mobile (China’s largest mobile phone carrier). China Mobile accounts for two-third of the country’s total mobile phone user base i.e. over 600 million users.  This looks like a desperate move from the struggling handset maker to support his falling sales and hold off against fierce competition from Android devices and iPhone in China. It is expected that the initial launch will take place later this year and mass shipments will happen in 2012.

Nokia is struggling to hold its position as the top selling handset manufacturer in China with growing sales of Android and Apple’s iPhone devices.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in