Nick Graham Pairs Up with Goodwill to Deliver New Old Products

Taking a page from every hipster in every overpriced, artsy neighborhood in this country and expanding it tenfold comes this story about Nick Graham, fashion designer and Joe Boxer founder, who has teamed up with Goodwill in developing a line of clothing using donations. Their plan is to take some of what comes in, turn it into something fashionable, and then resell it inside of Goodwill stores, under the brand William Good. It’s a cool concept and we love the idea that, inevitably, there’s going to be someone who will pay $150 for the same jacket they donated the month before.