Nextdoor Releases Stand-Alone App for Local and Regional Agencies

It can be used by cities, counties, police departments, fire departments and other entities

Nextdoor said the stand-alone app was one of the most requested products by public agencies Nextdoor
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Neighborhood social network Nextdoor rolled out a stand-alone application designed for local and regional agencies.

Nextdoor for Public Agencies enables entities such as cities, counties, police departments, fire departments and other organizations to provide real-time information to verified Nextdoor members who live within relevant service areas.

Agency partners can use the app’s emergency alerts feature to send urgent information such as extreme weather changes or missing person alerts to specific neighborhoods, police beats or other custom areas.

Nextdoor said the stand-alone app was one of the most requested products by public agencies.

Meanwhile, Nextdoor users will know the information they are receiving is authentic, as only verified agencies can use Nextdoor for Public Agencies, and they can use the app’s “Forward to Police” feature to forward crime- and safety-related posts and urgent alerts to local law enforcement agencies.

Nextdoor head of product Tatyana Mamut said in a release, “Neighbors turn to Nextdoor every day to find trusted, relevant information about what’s happening where they live. We developed the Nextdoor for Public Agencies app to provide even more useful information. Now, our agency partners can securely send information to their constituents with the tap of a button anywhere and anytime—even when they are away from their desk, after hours or in the field.”

Sedona (Ariz.) Police Department Chief Charles Husted added, “The Nextdoor for Public Agencies app has been the most effective tool for reaching verified residents with real-time safety-related information. With the app, we are now able to post critical emergency alerts from the field, which is crucial in our line of work. Just recently, a member of the community spotted and called 911 about a suspect while we were actively searching. It’s truly amazing to see this teamwork between our community and the police department come to life.”

And San Francisco Bay area law enforcement agency representative Katie Nelson said, “We cannot overstate the importance of the utility of this app, both as an engagement tool and as a way to better understand the pulse of our community. With Nextdoor, we better understand what types of information our neighbors need in order to feel safe and informed.”


david.cohen@adweek.com David Cohen is editor of Adweek's Social Pro Daily.
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