'Newsweek': Slim Pickings

What's there for rivals to fight over?

Renewed questions about Newsweek’s future in the printed form could spell opportunity for other weekly magazines. Then again, what would they be fighting over?

Newsweek had 344 ad pages in the first six months of 2012, up 7.6 percent over the year-ago period. A look at how those pages break down shows a large number of them come from non-lucrative categories, though.

“There’s not much to feast off,” one competitor sniped. “The bones have toothmarks on them already.”

When Tina Brown relaunched

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