News Corp., Republic of Turkey Ramp Up Times Square Presence

It’s a big day for Times Square digital displays, the giant glowing signage that stops tourists in their tracks and many New Yorkers pass by without so much as a mental acknowledgment. Media behemoth News Corp., in partnership with Sony, is programming a 35′ by 40′ LED display at Broadway and West 43rd St. Capitalizing on the new display, the Republic of Turkey plans to run ads on the enormous screen, showing 16,000 commercials over eight weeks (that’s 2,000 commercials a week!).

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