News Corp. Plans To Bring Its News To The iPad

News Corp. is looking into a new plan to sell its newspapers digitally on the iPad. Following the likes of Conde Nast and The New York Times, the news organization’s newspapers which includes The Wall Street Journal and the New York Post, would be available as paid content on the Apple devices.

Rupert Murdoch said that the iPad is a “game changer” and would attract younger audiences to newspapers.

iPad users can currently read News Corp. news through a web browser, but this new paid content approach will be created specifically to digest on the device.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in