Software company Adobe is introducing Magento Commerce-branded stores, which it says will help Amazon sellers set up storefronts outside of the ecommerce giant “in record time” and provide a superior experience to customers.
The offering is available through commerce platform Magento, which Adobe acquired last year for $1.7 billion. It is now part of the Adobe Experience Cloud, which runs on Amazon Web Services.
A rep said this will help merchants expand past Amazon with a direct-to-consumer offering.
In a statement, Adobe said the new offering delivers faster page load times and better conversions, as well as scalability for busy shopping days like Cyber Monday.
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