‘NBCU 2.0’: The Rough Guide, Part II


  • WSJ: NBC’s signal that it will abandon high-cost dramas and comedies in the first hour of prime time — once unthinkable — is both a risky decision and a sign that yet another of network TV’s seemingly immutable laws may be crumbling.
  • NYT: Starting in the fall of 2007 NBC will fill the 8 p.m. hour each weeknight with lower-cost, unscripted programs and saving its more expensive comedies and dramas for the 9-to-11 p.m. block.
  • Washington Post: “We’ve been a TV business that dabbles in digital. Now, we’re positioning as a news content-production center going forward that happens to do television.”
  • LA Times: Viewers this season have not been impressed with new scripted — and costly — shows.
  • LA Times: NBC Universal’s plan to reorganize its news operations serves as a vivid indication that the technological forces squeezing newspapers have spread to TV.
  • NYP: The draconian restructuring of NBC Universal was engineered by chairman Bob Wright in a bid to place responsibility for any future failures on CEO Jeff Zucker.
  • USA Today: “NBC Universal was outfoxed by News Corp. when it bought MySpace … That was the clear sign that they should have gone after YouTube.”

  • ‘NBCU 2.0’? A Rough Guide To NBC’s 700 Job Cuts
  • ‘Massive Layoffs’ At NBC?