NBC Universal Tries a Different Mobile Tack

Engadget reports that while NBC might have removed its content from iTunes, the company is still determined to sell media online, and it’s announced a partnership with SanDisk to deliver shows on the Fanfare service:

“Starting in January, the beta portal will offer all the usual NBC suspects like The Office, Heroes, and 30 Rock, as well as shows from USA, SciFi and Bravo,” the report said.

We continue to be annoyed by the fragmentation of the online video industry, though at present, it’s still a much smaller slice of mobile media than, say, music is.

NBC

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in