‘NBC Nightly News’ Facebook Video Nears 7 Million Views

NBC News experienced the Facebook video boom firsthand, as a video it posted Tuesday had been viewed nearly 7 million times at the time of this post.

NBCNightlyNewsLemayVideoScreenGrabNBC News experienced the Facebook video boom firsthand, as a video it posted Tuesday had been viewed nearly 7 million times at the time of this post.

The video was the first installment of a two-part series on NBC Nightly News, in which Kate Snow focused on transgender children.

Part one features Mimi and Joe Lemay, parents of a baby born as a girl in 2010, who began declaring, “I’m a boy,” by age two, and who is now five-year-old Jacob.

At the time of this post, the video had tallied more than 105,000 likes, more than 104,000 shares and nearly 100,000 comments.

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