MySpace Gets Makeover

News Corp.’s MySpace said Friday that it would roll out a redesigned home page, TV player and other enhancements beginning next week.

The social networking giant also will overhaul site navigation, its profile editor and its search system.

MySpace will relaunch its home page Wednesday, the culmination of a project the company has been working on since December. The new page, MySpace sales and marketing president Jeff Berman said, will feature “bigger and more powerful” options for brand takeovers.

“One of the things that’s been interesting as we’ve gone through our research with our users is that they love the home page takeovers,” Berman said.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in