MyPad Launches Twitter Integration to Differentiate From Facebook's Forthcoming iPad App

MyPad, arguably the most popular unofficial Facebook iPad app, will push the first phase of a Twitter integration this week. MyPad developer Loytr’s co-founder Cole Ratias also tells us the integration of a games section into the app has been a success, with roughly 30% of the app’s daily active users entering the gaming area and total ad impressions in the app doubling.

When the Twitter integration deepens, it will give MyPad and Loytr’s games partners more viral reach.

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