Mom Blogger To PR Firms: We Don't Work For Free
While the era of brands and bloggers working together in a completely unregulated environment may have changed a bit with recent FTC guidelines, a recent New York Times story reveals that things actually may not have changed all that much.
At least for some bloggers. While the FTC guidelines state that bloggers must disclose when they receive payments and free products or services from companies, it’s virtually impossible for the government agency to enforce this.
The latest example is Tiffany Romero, co-founder of Secret Is in the Sauce, a community of 5,000 female bloggers.
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