MLB OPENING DAY: Facebook Users View 40M+ Videos

The 2015 Major League Baseball season is underway, and Facebook is finding itself in more and more lineups.

MLBUnderwayThe 2015 Major League Baseball season is underway, and Facebook is finding itself in more and more lineups.

Facebook sports partnerships executive Devi Mahadevia shared some examples of MLB teams and players using the social network during the league’s opening week in a Facebook Media blog post.

She wrote:

MLB used Facebook video to build anticipation for Opening Day by highlighting fans, athletes and teams. Combined, the league and teams posted hundreds of mobile-optimized videos across their pages, featuring hype videos and highlights.

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