Michelle Obama Dances with Big Bird

In the White House's latest digital media outreach, Michelle Obama dances with Big Bird and pushes comedian Billy Eichner around in a shopping cart in a D.C. Safeway.

The president has YouTubers and the first lady has Billy on the Street.

In the latest White House effort to find alternative media to spread their messages — be it healthcare or healthy eating — First Lady Michelle Obama went to a D.C. Safeway with comedian Billy Eichner to play the game: “Ariana Grande or Eating a Carrot?”

Mrs. Obama got most of the questions right. Although, she missed this one: “Who’s hotter: Abraham Lincoln or Barack Obama?” It was Lincoln, according to Eichner.

But she still won the game.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in