Metabook Publisher: New iPad App Will Transform Books
The roster of media mavens, moguls and bold face names spotted today at Michael's.
Michael’s has long been a hangout for the publishing crowd, with plenty of book editors and agents striking their next big deal over Cobb salads. These days, everyone talks a good game (or tries to) about how traditional publishing can coexist in the digital world without becoming obsolete. I was excited to sit down with my lunch date this week because Metabook publisher Ken Siman is a true innovator in the field, with a concept that is poised to change the experience for both authors and readers, revolutionizing the business.
After two decades in publishing, having toiled as publisher of Virgin Books US and as a vice president/editor at the Penguin Group, Ken was inspired to co-found Metabook with business partners Benjamin Alfonsi, the company’s creative director, and CEO Christian Alfonsi, when he envisioned how the iPad could transform reading books into an interactive experience by delivering enhanced content in exciting new ways.
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