99.9 KISW-FM afternoon radio program The Men’s Room has been dabbling in the world of beer since 2010. Currently, three brands are available nationwide: Men’s Room Original Red, summer ale Men’s Room Gold and winter beer Men’s Room Black.
Thanks to a partnership between parent Entercom and Westwood One, the reach of the show itself is also about to properly expand from coast to coast. The program, heard weekdays between 2 and 6 p.m. in the Pacific Northwest, will roll out nationally starting June 5. From today’s announcement:
“We couldn’t be happier,” said co-hosts Steve “The Thrill” Hill and Miles Montgomery. “From the start, we’ve always wanted to have fun doing a show where everyone was invited, and now we can extend the invite with Westwood One. This is the perfect partnership.”
Added Suzanne Grimes, Westwood One president: “For 51 consecutive books, The Men’s Room has been No. 1. We are excited to welcome The Men’s Room to our national audience of listeners and advertisers.”
One of the coolest things about the line of beers is that a sizeable chunk of the proceeds is donated to the U.S. Department of Veterans Affairs and JBLM Fisher Houses in Washington State. That charity total recently passed the $600,000 mark.