Medio launches K-Invite, helps developers acquire users through word of mouth

App analytics startup Medio recently launched K-Invite, a new service designed to help mobile game and mobile app developers acquire more users.

Essentially, the Seattle-based company’s K-Invite allows developers to harness the viral power of word of mouth, and be able to track the performance of word of mouth marketing as well. With user acquisition costs higher than ever due to the fierce competition in mobile and openness of the platform, app developers are constantly seeking to find new and creative ways to acquire quality users on the cheap.

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