Medio CEO Wins Mobile Entertainment Award

Brian Lent, the CEO of Medio Systems, which operates the Medio MobileNow Search Advertising Network, has been selected as one of Mobile Entertainment magazine’s annual Top 50 Content Executives, according to MediaPost.

Medio’s customers and partners are mainly mobile operators, publishers and advertisers, including: Verizon Wireless, T-Mobile International and USA, Telus Mobility and CBS Mobile, the report said. Looks like their odd, possibly intrusive method of behavioral targeting for ads could be working.

Medio Systems Garners Accolades [MediaPost]