Media Life Magazine Ceases Publication

Advertising industry trade was launched in May of 1999

The announcements went up on the Media Life magazine website and Facebook page Thursday.

Just shy of the digital publication’s 18th anniversary, Gene Ely and co. have decided to shut down the operation:

When we launched Media Life, what inspired us was a quirky notion. It was the sort of quirky notion entertained by editors and rarely anyone else.

We’d write Media Life solely for its readers, media planners and buyers, and no one else. We’d write the stories they told us they wanted.

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