Media Consumption Is the Next Commodities Market

Amazingly quotable talk from tech security guru Bruce Schneier at a recent cybersecurity conference. Try this one on for size: “We’re not Google’s customer, we’re Google’s product that they sell to their customers.”

Here’s a topic: “Data is the pollution problem of the information society…I think we’ll be judged by our grandchildren and great grandchildren by how well we dealt with data. By individuals and their relationship to their data in the information society.”

Tawwwk amongst yourselves.

H/T

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in