McDonald's Launches BeatQuiz to Keep Visitors Entertained While Dining
Customers at select McDonald's locations in Sweden can now play a trivia game based on the music playing in the restaurant
McDonald’s and Soundtrack Your Brand, a music streaming service for brands, launched BeatQuiz, a new feature within the McDonald’s mobile application that allows users to compete in an augmented reality quiz game while dining at one of its locations.
BeatQuiz is now playable in select McDonald’s restaurants in Sweden, and it allows users to answer multiple-choice questions based on the music that’s currently playing in each restaurant. Users can compete against their friends in 10-question matches or work to earn a spot on the game’s daily leaderboards.
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