MC Hammer Can Touch This Award

It ain’t exactly the Grammys. But considering where rapper MC Hammer has risen from, he will no doubt gladly accept the Social Media Marketer of the Year Award as part of the 3rd annual Gravity Summit industry conference at UCLA.

We think organizers of the February 22nd, 2011 event are missing a killer opportunity. Instead of handing out the hardware at Covel Commons, shouldn’t they be busting the podium moves at the adjacent Hammer Museum?

MCH is currently on tour in Johannesburg, keeping his 1,973,000 plus Twitter followers up to date on everything from concert performances to the buzzy goings on at his website DanceJam.com.

The February award will be presented by AccessHollywood.com Managing Editor Jeremy Blacklow, a former TMZ-er. Last year, Gravity handed out a similar prize to actress Felicia Day, who’s presently 10,000 followers shy of Hammer.