Maxim, CBS Sportsline Form Sweaty Partnership
Because dudes like their sports as much as they do their scantily-clad women, Maxim and CBS Sportsline are forming a content partnership:
MAXIM.COM AND CBS SPORTSLINE FORM STRATEGIC CONTENT PARTNERSHIP
New York, NY (July 13, 2006) — Maxim.com, the world’s foremost men’s interest web property, has formed a strategic content-sharing partnership with CBS SportsLine, a leading Internet sports media organization and part of CBS Digital Media.
The deal:
CBS SportsLine is further bolstering Maxim.com’s sports area (http://www.maxim.com/sports) with up-to-the-minute sports headlines and real-time scores for the site’s millions of viewers.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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