TIME Latest Outlet to Catch Up to 'El Gringo Mariachi'

He looks a bit like Conan O’Brien, plays the acoustic guitar just like Coco, and is right around the same age as the TBS late night host (47). But in the case of this pale faced, red-headed entertainer, the audience is the much smaller, localized East LA constituency of Mariachi music consumers.

TIME writer Jens Erik Gould is the latest reporter to share the unlikely strumming success of one Matthew Stoneman (pictured), and really, it’s a story that never gets old.

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