Marvel Superheroes Becoming More Heroic

Evildoing baddies have no place in the Magic Kingdom, and so it comes as quite a relief that Marvel Entertainment, which Disney acquired last month for $4 billion, just happens to be giving its superheroes an attitude adjustment: out with the pessimistic plotting, in with the swashbuckling heroics! This spring will see the dawn of a new “heroic age” in Marvel Comics, as a relaunched Avengers reunites a suddenly chummy Iron Man, Captain America (back from the dead!), and Thor. “Heroes will be heroes again,” Marvel editor in chief Joe Quesada told USA Today recently. “They’ve gone through hell and they’re back to being good guys—a throwback to the early days of the Marvel Universe, with more of a swashbuckling feel.” But ix-nay on the isneyfication-Day. Marvel’s step away from the dark side has been in the works for two years, according to Quesada. “There is no sanitizing of the Marvel books at all,” he said. “Our philosophy here is to just keep telling good stories.”