Achieving ‘Mainstream Green’ is key to a more sustainable economy. Read the new report on the CMO Sustainability Accelerator hub to learn more and take action.
The Covid-19 pandemic is shaping up to be the black swan that will trigger a reset in the global economy, the scale of which has not been seen for close to a century.
Its impact on the media and advertising industries has been (and will continue to be) profound, with an ominous amount of furloughs, layoffs and pay cuts across job levels. And the mood of agency holding group CEOs, arguably the best bellwether for the flow of industry spending, suggests the current quarter will “not
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