What Do You Think of This Movie Promo?
This morning, I opened a letter from Brigade Marketing, a PR and digital marketing firm, that contained the items above. They’re promos for the new film Martha Marcy May Marlene; QR codes atop images of the film’s stars Elizabeth Olsen (the younger sister of the Olsen twins) and John Hawkes that will take you to the trailer for the new film.
It’s an interesting idea — send reporters a snail mail package and then ask them to use a QR code to see more of the promo.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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