Magazine Awards Revamped, Again
ASME addresses unhappiness with new categories
Last year, the American Society of Magazine Editors caused a kerfuffle in editorial circles when it changed how it determines its prestigious general excellence awards. From then on, ASME said, honors would be based on magazine content rather than circulation size.
The old way was straightforward, but arbitrary, resulting in face-offs between titles like W and Backpacker. But the new way wasn’t perfect, either. One of the new categories, Finance, Technology and Lifestyle Magazines, lumped GQ with Bloomberg Markets and Scientific American.
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