'Mad Men' Finale Was an Effortless #PRWin for Coca-Cola

Some spoilers ahead.

YES, THIS POST CONTAINS SOME SPOILERS.

We can debate the quality of last night’s Mad Men finale until we’re blue in the face: did the writers really earn the Stan-loves-Peggy moment? Did Don or Peggy pitch the Coke ad? How did Roger and Pete get such happy endings after acting like total clods for seven seasons? Did we really need to spend so much time at the hippie yoga retreat?!

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Totally true.

A couple of things are clear the morning after, though: the finale was great news for Coca-Cola and McCann Erickson.

Some

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