Macworld: Apple TV Will Rise in 2008

Apparently taking offense at Yahoo Tech’s claim that the Apple TV was one of the “10 Worst Tech Products of 2007,” Macworld mounts a strong defense of the product. Now that Apple (reportedly) plans to announce a movie rental download service soon, they reason, the Apple TV could suddenly become a significant player.

We’re in agreement that a movie rental service could boost Apple TV sales. However, we’re not as supportive of their claim that “while the picture may not be pure HD, it’s completely watchable on [a] 42-inch plasma display.”

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in