Los Angeles Times Bets On Social Sharing With Redesign
The Los Angeles Times‘ website underwent a redesign this week, and the changes included a left-aligned navigation bar, more seamless scrolling movements and “neighborhood” pages. But one of the most significant is the Times’ new story presentation, which pushes social sharing pretty hard.
With their new design, your eye will notice pull quotes alongside the story with a link to tweet that quote and the story’s link. And before you read the story’s first word, you’ll see two or three “sharelines,” pre-written summary sentences for you to share either on Facebook or Twitter.
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