Los Angeles Lakers Surpass 11 Million Facebook Fans

The Boston Celtics might have more NBA titles, but the Los Angeles Lakers are the champions of Facebook.

The Lakers are the first American professional sports team to surpass 11 million Facebook fans and now rank fourth worldwide behind a trio of European soccer clubs — FC Barcelona (23 million), Real Madrid (22 million) and Manchester United (20 million).

Just to show you how impressive this feat really is, the Lakers have 150,000 more Facebook fans than the NBA itself.

“When we created our Facebook page three years ago, we did so with the intention of using the platform as a way to personally connect with our fans not only in America, but all over the world,” said Lakers executive Tim Harris.

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