LittleCast Targets Brands On Facebook Seeking To Ride Video Wave
Consumption of videos has exploded on Facebook in recent months, and custom-video-player creator LittleCast has created four viral video platforms to help brands take advantage, with some big-name musical talent already on board.
Consumption of videos has exploded on Facebook in recent months, and custom-video-player creator LittleCast has created four viral video platforms to help brands take advantage, with some big-name musical talent already on board.
The four viral video platforms from LittleCast are:
- Sell video directly to fans, illustrated in the “So, You Think You’re Funny” comedy contest launched by LittleCast last December.
- A marketing value exchange in which artists offer previews of their videos, making the full videos available to fans after email addresses are submitted.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
Subscribe today!
To Read the Full Story Become an Adweek+ Subscriber
Already a member? Sign in