Lionel Poised to Take Helm of Revamp Early Morning WPIX Newscast

After two days of reporting the anchor shake-up at WNYW, we can now tell you that a competitor is also making some alterations.

WPIX/Channel 11 is unveiling a new schedule to take effect Monday before dawn.

Lionel will host a revamped two-hour block from 4-6 a.m. FishbowlNY has obtained a memo that news director Bill Carey sent to staffers. In it, Carey points out that the broadcast will be used as a springboard to build viewership, especially with the revenue-generating 7-9 a.m. broadcast, anchored by Sukanya Krishnan and Frances Rivera. FishbowlNY

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