LinkedIn Users: Professional Networking Is Important, But …

38 percent of LinkedIn users surveyed said they find it difficult to stay in touch with their networks

A recent survey by LinkedIn found that its members’ attitudes toward professional networking and their actions don’t always mesh.

LinkedIn surveyed 15,905 members across 17 countries from Feb. 6 through March 18, and it found that:

  • 80 percent of respondents believe professional networking is important to career success.
  • 70 percent of those hired in 2016 joined companies where they had existing connections.
  • Despite the high numbers reported above, 38 percent said they find it difficult to stay in touch with their networks, with 49 percent of those citing lack of time as the leading reason.
AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in