LinkedIn Users: Professional Networking Is Important, But …

38 percent of LinkedIn users surveyed said they find it difficult to stay in touch with their networks

A recent survey by LinkedIn found that its members’ attitudes toward professional networking and their actions don’t always mesh.

LinkedIn surveyed 15,905 members across 17 countries from Feb. 6 through March 18, and it found that:

  • 80 percent of respondents believe professional networking is important to career success.
  • 70 percent of those hired in 2016 joined companies where they had existing connections.
  • Despite the high numbers reported above, 38 percent said they find it difficult to stay in touch with their networks, with 49 percent of those citing lack of time as the leading reason.
  • 48 percent of respondents keep in touch with their networks when their careers are going well.
  • 35 percent said casual conversations on LinkedIn messaging have led to new opportunities.
  • 25 percent have established partnerships through LinkedIn messaging.
  • 61 percent agree that regular online interaction increases their chances of leveraging contacts into job leads.

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