LinkedIn Monday announced 19 new additions to its LinkedIn Marketing Partners program to boost brands’ efforts in marketing analytics, audience management, media buying and content marketing.
Senior product marketing manager Dan Morris revealed the 19 new members of the LinkedIn Marketing Partners program in a blog post:
- Media buying: AdParlor, B2Linked, SocialCode
- Marketing analytics: Bizible, DashThis, Datorama, Falcon.io, Hootsuite, Nugit, Socialbakers
- Audience management: Acxiom, Driftrock, Oracle Eloqua, LiveRamp, Marketo, Microsoft Dynamics, Zapier
- Content marketing: FrogIdeas, Text100
The LinkedIn Marketing Partners program debuted three years ago, and it is made up of LinkedIn-approved technology and service providers in the following categories (including the additions announced Monday):
- Ad technology: 4C, AdStage, Sprinklr
- Media buying: AdParlor, B2Linked, Brand Networks, SocialCode, Sprinklr
- Marketing analytics: 4C, AdStage, Bizible, DashThis, DataSift, Datorama, Falcon.io,
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