3 Ways to Elevate Your Business’ Super Bowl Ad Campaign

Here are three tips to help your brand effectively engage with Sunday’s enormous audience

On the biggest advertising day of the year, Super Bowl Sunday, the world’s biggest brands are typically front and center. But beautiful creative isn’t just for large companies.

Here at Facebook, our Creative Shop team, which is designed to be the advertising industry’s partner in unlocking creative possibilities for businesses of all sizes, is helping brands create beautiful, professional ads that take advantage of the Super Bowl’s tremendous reach.

With 64 percent of consumers using their mobile devices while watching TV and 20 percent of all mobile time spent on Facebook and Instagram, businesses can capture the opportunity that mobile presents before and after the game.

And as businesses begin thinking about their big game campaigns, here are three tips to help your brand effectively engage with Sunday’s enormous audience.

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