LeVar Burton's 'Reading Rainbow' Kickstarter Already Exceeding its Goal
Just like it always did, “Reading Rainbow” is counting on “viewers like you” to bring access to books and excitement about reading to children across America. And “you” are seriously stepping up to the fundraising plate.
By now, you’ve likely heard that the classic show’s longtime host, LeVar Burton (who may have been our childhood hero), has taken to crowdsourcing website Kickstarter to fund the resurrection of “Reading Rainbow” in a new, web-based format that would bring an unlimited library to kids everywhere and schools most in need.
Though Burton launched a successful Reading Rainbow tablet App two years ago, he points out that not every child has access to tablets, either at home or at school, but 97% of American children have web access.
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