Letterman to do Oprah

When sardonic New York-based David Letterman gets together with the tempermentally, Chicago-based Oprah Winfrey, the result is unmitigated, nougaty media magic. It wasn’t always that way, though. After years of serving as the butt of some light-hearted ribbing — think: ”Oprah, Uma, Uma, Oprah” — Winfrey was quoted in Time Magazine in 2003 as saying that she would never appear on The Late Show with David Letterman because he made her feel “completely uncomfortable.” You and every other viewer, Oprah; that’s the beauty of the show.

In

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in