Lebron James and The Heat Still The Social Winners of the NBA

The Dallas Mavericks won the most important prize in the basketball, winning the NBA Finals four games to two over the loathsome Miami Heat. From a social media perspective, however, the Heat swept every game, earning more mentions and comments and winning the so-called social score of the series.

Social TV site Social Guide compiled the data on the games to see what team and which players were more talked about. The social score is tallied by the number of times the name of a team, a player, or a twitter handle is used within a social network.

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