Latino Influence on Social Media Growing
Research data is making the case for the growing influence of Latinos on social media, especially social media accessed on mobile devices.
One Pew Internet and American Life Project report says 18 percent of Latinos online are Twitter users, a figure that is higher than non-Hispanic whites and non-Hispanic blacks and which Fox News Latino calls “statistically significant.” The story also reports on BIG Research stats showing that 54.2 percent of Latinos online regularly use Facebook, a stat that’s also higher than the aforementioned groups.
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