LAT in 90 Seconds

A Downward Spiral(Frog): In yet another bone-headed move by the music recording industry, Universal Music Group has signed a deal with SpiralFrog, which hopes to provide a program that plays 90-second ads as users download music for free. The idea sounds OK. It’s the model that television uses, after all. Except the songs won’t be burnable, and they won’t be formatted to play on iPods.

Oh, and “The company has yet to complete the design of its service or commit to a definitive launch date, said SpiralFrog General Manager Roger Munford.”

So,

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