LA Times Wants to Polish the Big Orange

We hear that the LA Times is soliciting opinions for a year-ender on how to improve the cultural life of our city. Unfortunately, they’re calling it

Polishing the Big Orange

The Big Orange? Or the Big O?

If we wanted to live in New York, we would. Can’t our local paper figure out a real urban identity without having to copy someplace else?

And while we’re on the subject, please no opinions from the following:

Roger Mahoney, Jonah Goldberg, Joel Stein, Rosa Brooks, Mike Davis, and Ed Boks.

AW+

WORK SMARTER - LEARN, GROW AND BE INSPIRED.

Subscribe today!

To Read the Full Story Become an Adweek+ Subscriber

View Subscription Options

Already a member? Sign in