LA Times Offers The Offense To Readers
In an effort to either drum up some public excitement or to make sure the right people get blamed, the LA Times has posted photos of selected sports writers in the elevators down on Spring Street and on the website. According to the memo:
we are launching “Your Times” a new, multimedia campaign that will put faces and context to our bylines and editorial personalities who represent the very heart and soul of who we are–why we matter, and how that is of value.
WORK SMARTER - LEARN, GROW AND BE INSPIRED.
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