L.A. Times Names Execs to Help Bolster Ad Revenue
Four vice presidents are appointed
The Los Angeles Times Media Group has appointed a series of new vice presidents whose goal will be to “boost advertising and other revenue from digital and emerging media,” the newspaper announced today.
“The competitive landscape is evolving faster every day, and our ability to remain at the forefront demands ongoing change,” Times chief revenue officer and evp of ad sales John O'Loughlin explained of the newspaper group's decision to appoint four new executives.
As vp of media and business development, former HBO distribution exec Andrea Nunn will oversee sales for broadcasting and publishing.
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